Prudence Marzinotto
Serious about your restaurant? Get a microsite or get left behind.
Google won’t prioritise your hotel’s restaurant. Here’s why.
Your restaurant or bar is competing with standalone venues that have dedicated websites, strong SEO, and local brand presence. If your F&B outlet only exists as a few pages on your hotel’s website, Google will always see it as secondary—meaning you’ll never outrank independent competitors in local searches.
If you want your restaurant or bar to stand out, you need a microsite. Period.
Why every hotel restaurant & bar needs a microsite.
- Compete Like an Independent Venue
A microsite gives your restaurant its own identity, allowing it to compete head-to-head with local restaurants and bars. Instead of being buried under your hotel’s branding, it can establish a standalone reputation, attracting both hotel guests and local diners. - Dominate Local Search & Google Rankings
Google prioritises relevant, local businesses—not hotel subpages. A dedicated microsite, built on the right platform, ensures higher visibility in search results for searches like:
“Best rooftop bars in [city]”
“Romantic restaurants near me”
“Cocktail bars in [city]”
With a microsite optimised for SEO, your venue is no longer just a hotel amenity—it becomes a local hotspot.
- Convert More Visitors Into Bookings
A well-designed microsite puts your venue first, free from the distractions of hotel rooms, conference bookings, and spa promotions. It’s a dedicated space to showcase your menu, events, and offers, making it easier for customers to book directly—without getting lost in hotel navigation. - Strengthen Your Brand & Guest Experience
A restaurant microsite lets you control the brand experience—from design to messaging—separate from the hotel. It reinforces that your venue is a destination, whether for business lunches, romantic dinners, or casual drinks.
The Right Microsite = More Revenue
- Open-Source for Maximum Control
Not all microsites are created equal. To rank well on Google and maximise customisation, your site needs to be built on an open-source platform like WordPress—not restrictive, closed-source platforms like Wix or Squarespace. - Mobile-First for Seamless Bookings
Over 70% of restaurant searches happen on mobile devices. If your site isn’t designed for mobile-first, you’re losing bookings before diners even see your menu. - Fast, Simple Updates
Menus change. Specials come and go. Events get booked. Your microsite should have an easy-to-use content management system (CMS) so your team can update content instantly—without waiting on developers.
OmniHyper’s Mobile-First Microsite Solution
We’ve built over 10+ custom microsite templates designed specifically for hotel restaurants and bars.
- SEO-Optimised & Built for Local Search
- Fully Branded to Your Venue – Not just another hotel page.
- Mobile-First for Instant Bookings
- WordPress-Powered for Full Control
Whether you need a new microsite or want to upgrade an existing one, our platform gives you everything you need to compete—and win.
Final thought: Are you ready to take your venue seriously?
If your restaurant or bar doesn’t have its own microsite, you’re leaving money on the table. Independent restaurants are beating you in search, and potential guests aren’t finding you.
It’s time to stand out, rank higher, and take control of your venue’s success.
Book a Free Demo Today and see how a HyperHotels microsite can transform your restaurant or bar.
Prudence Marzinotto
Transforming Le Beaulieu, Sofitel Legend Metropole Hanoi
FINE DINING
FULL TABLES.
+4,206
Additional bookings, first 12-months.
“Super exciting! I can’t wait to share our new website with the whole team. The process has been easy and stress-free, thanks to HyperHotels’ support. We’re thrilled to be part of this IHG pilot program—our venue finally has the digital presence it deserves!”
DANIELA TATONETTI
Sales & Marketing Manager
Holiday Inn West Perth