by OmniHyper | Apr 14, 2026 | All Posts
Michael MacDonald Director at OmniHyper 8 MIN READ Why Traditional Hotel KPIs Are No Longer Enough — And What to Measure Instead Book Hotel Audit Are Your Hotel KPIs Measuring What Actually Matters? For years, hotel performance has been measured the same way....
by OmniHyper | Apr 7, 2026 | All Posts
Nick Hollows , Partnerships Director, OmniHyper 8 MIN READ Is AI Search Impacting Your Hotel’s Revenue? 5 Checks to Find Out Book Hotel Audit For years, hotel marketing performance has followed a fairly predictable pattern. If your visibility in Google improved,...
by OmniHyper | Mar 31, 2026 | All Posts, Favourites
Nick Hollows , Partnerships Director, OmniHyper 9 MIN READ Dynamic Budgeting in 2026: Why the Most Successful Hotels Are Rewriting the Rules Book Hotel Audit There’s a fundamental problem with how most hotels approach marketing budgets. They’re static. Set once....
by OmniHyper | Mar 24, 2026 | All Posts
Colin James Director at OmniHyper 7 MIN READ SOS Briefing March 2026 : The Death of the "Blue Link" and the Rise of GEO Book Hotel Audit Industry Alert: Organic CTR is collapsing. Are you visible in the "Answer Engine"? For decades, the hospitality industry has...
by OmniHyper | Mar 17, 2026 | All Posts
Michael MacDonald Director at OmniHyper 8 MIN READ The Biggest Conversation Missing at AHICE South East Asia 2026 Book Hotel Audit The Asia Hotel Industry Conference & Exhibition (AHICE) South East Asia once again brought together some of the most influential...
by OmniHyper | Mar 10, 2026 | All Posts
Prudence Marzinotto Digital Marketing Manager at OmniHyper 11 MIN READ Where Does Google Paid Fit in a Modern Search World for Hotels? Book Hotel Audit Google Ads used to be the easy answer for hotels. Need more bookings? Increase spend. Need to compete with OTAs?...
